03/2020 – PRESENT: RQC GROUP
- Company re-brand from 'Robert Quinn Consulting' to 'RQC Group'
- Conceptualized and implemented e-Learning e-commerce operating model (pay-per-course and subscription), fully integrated with LMS platform
- Expanded e-Learning offering by +260%
- Structured and implemented Zoho CRM solution across the business
- Implemented e-Learning Trustpilot reviews process, resulting in an ‘Excellent’ Trustpilot rating of 4.6 out of 5
10/2018 – 02/2020: EXEMPLAR EDUCATION
- Initiated pitch-process and on-boarding of new lead-generation, SEO, social media and PR agencies
- Conceptualised and implemented new automated online GCSE sales-flow process
- Launched new SEO-optimized website and various new third-party lead-generation landing pages
- Increased Glassdoor rating from 2.3 to 4.2 out of 5
- Increased Trustpilot rating from 3.2 to 4.1 out of 5
- Increased Google Reviews rating from 1.8 to 3.5 out of 5
- Increased revenue by 20%
12/2012 – 09/2018: CELL C
- NPS of 54 (Source: Ipsos)
- Increased consumer brand consideration from 13% in December 2012 to 27% by March 2015 (Source: TNS)
- 2015 Sports Industry ‘Best New Sponsorship Award’ for the Cell C Sharks Super Rugby sponsorship leveraging campaign
- 2017 New Generation Digital Marketing Awards for the ‘Most Innovative Social Media Campaign’, ‘Most Innovative use of Social Media’ and ‘Social Media Brand of the Year’
- Finalist in the 2018 Telecoms World Middle East Awards in Dubai for ‘OTT Innovation’
02/2008 – 11/2012: PERNOD RICARD SOUTH AFRICA
- Awarded 2008 Pernod Ricard South Africa "Marketing Manager of the Year Award",
- Awarded the 2012 "Pernod Ricard European Premier Marketing Award" for the South African Chivas Corporate Leadership campaign,
- Top 6 finalist for the 2012 "Pernod Ricard Global Marketing Grand Prix Award",
- Increased Chivas Regal volume from 24,500 x 9 litre cases to 66,235 x 9 litre cases in a single fiscal (+270%)